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Google Ads Course in Chennai

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  • Google Ads Course in Chennai
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Become a Google Ads expert in 15 days! Join the best Google Ads course in Chennai, where you'll master PPC campaign strategies, keyword bidding, ad optimization, and conversion tracking through real-world ad campaigns. This certified program, available at an affordable price, ensures you're job-ready with a structured daily learning plan. Online & offline training is available at the best IT training academy in Chennai. For more details, Whatsapp now

Google Ads Course in Chennai

Best Google Ads Course – Master PPC Advertising

Google Ads is one of the most effective online advertising platforms, allowing businesses to display targeted ads on Google search results, YouTube, and partner websites. It operates on a pay-per-click (PPC) model, where advertisers bid on keywords to reach potential customers at the right moment. Google Ads is a powerful tool that helps businesses reach the right audience, drive targeted traffic, and increase sales. To succeed in digital marketing, you need a strong understanding of Google Ads, including campaign setup, bidding strategies, and ad optimization. AiiTE Academy, one of the best software training institute in Chennai, offers the best Google Ads Course in Chennai, providing hands-on training and practical experience. This course is designed to equip you with the skills needed to create effective ad campaigns and maximize your advertising success, making AiiTE Academy the top choice for Google Ads training in Chennai.

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Google Ads Course- A beginner’s Guide

Google Ads (formerly AdWords) is a powerful platform for online advertising. This course provides hands-on training in PPC (Pay-Per-Click) campaigns, keyword bidding, and performance tracking to maximize ad ROI.

Technologies Covered in Google Ads Course

Google Ads Fundamentals

Campaign structure and ad types.

Keyword Research & Bidding

Using Google Keyword Planner effectively.

Ad Copy & Landing Pages

Writing compelling ads for higher conversions.

Google Ads Analytics

Performance tracking with Google Analytics.

Why Choose the Google Ads Course in Chennai at
AiiTE Academy?

Running effective ads can transform businesses, and Google Ads is one of the best tools for online advertising. At AiiTE Academy, we teach you how to create, manage, and optimize ad campaigns for maximum results. You will learn about keyword targeting, ad copywriting, bidding strategies, and conversion tracking through real-time projects. Our expert trainers ensure that by the end of the course, you can confidently run profitable ad campaigns and help businesses grow online. We provide both online and classroom training, and our detailed curriculum covers everything from ad creation to analytics, ensuring a deep understanding of Google Ads.

Online Google Ads Course in chennai

Google Ads Course Highlights

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In-Depth Curriculum

Master Google Ads with a well-structured course covering campaign setup, management, and optimization. Learn how to create high-performing ad campaigns that drive results.

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Practical Learning

Work on real-world projects to apply Google Ads strategies effectively. Gain hands-on experience in setting up and managing campaigns while tracking real-time performance.

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Expert Guidance

Learn from seasoned professionals with deep expertise in Google Ads. Get insights into the latest trends, strategies, and industry best practices.

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Career Support

Benefit from resume-building support, interview preparation, and job placement services to boost your career in digital marketing.

Who is Eligible for the Google Ads Course?

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Aspiring Digital Marketers

Perfect for beginners looking to build expertise in Google Ads and kickstart their career in digital marketing.

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Marketing Professionals

Designed for marketers who want to sharpen their skills and manage Google Ads campaigns more effectively.

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Business Owners & Entrepreneurs

Ideal for those who want to leverage Google Ads to boost online visibility, attract customers, and grow their business.

Modules covered in our Google Ads Course in Chennai

Understand the fundamentals of Google Ads, its role in digital marketing, and how businesses use it to drive targeted traffic. Learn key platform features and functionalities.

Learn how to create and structure Google Ads campaigns, including keyword research, ad copywriting, audience targeting, and bidding strategies.

Develop the skills to track campaign performance, adjust settings, manage budgets, and refine targeting for better results.

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Explore advanced optimization techniques such as bid adjustments, A/B testing, and quality score improvements to maximize ad performance.

Apply industry best practices to improve ad relevance, boost ROI, and achieve your digital marketing goals efficiently.

Upcoming Google Ads Course Batches

Batch Starting Date Duration Mode
In Months In Hours Online Offline
Every Week Wednesday 15 Days 30 Hours
Every Week Wednesday 5 Days 30 Hours
Placement Assistance

100% Placement Assistance for Google Ads Jobs

Our Google Ads Course in Chennai comes with 100% Placement Assistance, ensuring you step into a successful digital marketing career with confidence.

Resume & LinkedIn Optimization

We will craft a job-ready profile that highlights your expertise in Google Ads and PPC strategies.

Mock Interviews

Our experts will conduct real-time interview simulations to help you tackle industry-specific questions.


Job Assistance

We will provide hands-on experience in running, managing, and optimizing Google Ads campaigns.


Live Projects

We will connect you with top companies and agencies looking for skilled Google Ads professionals.


Career Path

Job roles and career path after our Google Ads Course in Chennai

AiiTE Academy’s Google Ads course in Chennai will provide you with the skills to create effective PPC campaigns and manage digital ad strategies, with placement assistance to help you connect with top employers in the digital marketing field.

Salary Overview:

Entry-Level (0-2 years):
₹3-6 LPA

Mid-Level (3-7 years):
₹7-12 LPA

Senior-Level (8+ years):
₹15+ LPA

Job Roles in Google Ads:

Manages and optimizes paid search campaigns.

Develops high-converting ad strategies.

Handles Google Ads alongside SEO and social media.

Oversees ad spend and campaign effectiveness.

Placement Opportunities for Google Ads Specialists

Benefits of learning a Google Ads Course

Learn how to reach real customers

You’ll master how to show ads to people exactly when they’re searching for what you offer.


Quick and measurable results

Google Ads lets you track clicks, conversions, and ROI in real-time—no guessing, just clear numbers.


High-paying job opportunities

With Google-certified skills, you can land roles like PPC specialist, digital strategist, or ad campaign manager.

In-demand skill for freelancers

Knowing how to run Google Ads makes you a top choice for clients looking to grow their online sales.


Budget control and ad mastery

You’ll learn how to run effective ad campaigns even on tight budgets—perfect for small businesses and startups.

Features of our Google Ads Course in Chennai

Technologies you will learn

You will get hands-on training in Google Ads Manager, Keyword Planner, Google Analytics, and campaign tracking tools.

Real-world training

The course includes live ad campaign setup, audience targeting strategies, ad optimization, and A/B testing methods.

Flexible learning modes

Attend classes either online or offline, with weekend batches and one-on-one mentorship options for your convenience.

Post-course guidance

We offer Google certification support, resume polishing, and real-time campaign walkthroughs to help you stand out.

Project-based learning

You’ll design and run real ad campaigns for mock businesses, learning how to drive results and boost ROI.

About our Google Ads trainers at AiiTE Academy

  • All our trainers in the Google Ads course in Chennai are certified professionals with 5+ years of experience running high-budget campaigns in various industries.
  • They currently work as digital marketing strategists, performance marketers, and PPC specialists in reputed digital firms.
  • You will learn directly from experts who have managed real-time campaigns, handled client portfolios, and generated measurable ad performance.
  • Trainers focus on both foundational AD setup and advanced tactics like conversion tracking, remarketing, and audience segmentation.

Work on a live project with our Google Ads Course

Our students learn more than just theory in this course; they will work on real Google Ads campaigns by setting up search and display ads, doing keyword research, managing budgets, and tracking ad performance using actual tools. These practical experiences give them a clear understanding of what employers look for and build their skills while attending the interviews. Students also complete live projects that they can showcase in their portfolios and present to potential employers when applying for paid marketing roles.

Prerequisites for learn the Google Ads Course

  • 1. No prior marketing experience or IT background is needed to join our Google Ads course in Chennai.
  • 2. Basic computer skills and an interest in paid advertising are enough to begin.
  • 3. A degree in any stream is generally preferred by employers for Google Ads roles.

Function and importance of Google Ads Course

Google Ads plays a critical role in how businesses reach potential customers instantly. This course helps you understand how paid advertising works, from choosing the right keywords to bidding smartly and making compelling ad copy. It teaches you to measure success through clicks, conversions, and ROI. With Google Ads, businesses don’t just exist online; they get noticed, drive traffic, and grow faster. Knowing how to run and optimize campaigns gives you a real edge in today’s digital-first economy.

  Google Ads helps you get instant visibility for your business by showing your ads to the right audience at the right time.

  Using proper ad strategies and tools will give you better reach, more clicks, and higher conversions.

 Our Google Ads course in Chennai teaches you how to run real ad campaigns through practice.

Scope of Google Ads in Chennai

The demand for skilled Google Ads professionals is rapidly growing in various areas such as startups, agencies, and global brands in Chennai. Companies are often looking for digital marketers who can manage campaigns, reduce ad spend, and improve lead generation through paid search. After completing this course, you can work as a PPC analyst, SEM specialist, or digital marketing executive. With freelancing and remote roles also on the rise, your skills will open doors not just locally but globally.

   Chennai is a fast-growing space for digital marketing careers, and professionals skilled in Google Ads are in demand.

    After completing our Google Ads course in Chennai, you can apply for roles like PPC executive or performance marketing specialist.

    By learning campaign setup, keyword planning, bidding strategies, and performance tracking, you can move ahead in your digital marketing career.

   Industries like e-commerce, IT, education, and real estate regularly hire professionals with strong knowledge of Google Ads.

Tools You’ll Learn in our Google Ads Course in Chennai

At AiiTE academy, our Google Ads Course course in Chennai helps you to get hands-on experience in the most in-demand technologies used by PPC professionals. You will not learn theory only; you will work with every strategy like keyword research, bidding strategies, campaign setup and analytics that employers are looking for nowadays.

Advertising Platforms & Tools

  • Google Ads - Core platform for running search, display, video, app, and shopping ad campaigns.
  • Google Ads Editor - Offline tool for bulk campaign creation and editing.
  • Google Merchant Center - For uploading product feeds to run shopping ads.
  • Google AdSense - Overview for monetizing websites through display ads.

    • Campaign Types & Strategies

    • Search Campaigns - For targeting user queries via paid search ads.
    • Display Campaigns - For visual banner ads across Google Display Network.
    • Video Campaigns - For running YouTube ads (skippable, non-skippable, bumper ads).
    • App Campaigns - For promoting mobile apps across Google platforms.
    • Shopping Campaigns - For promoting e-commerce products in search results.

    Ad Creation & Optimization Tools

    • Responsive Search Ads - For dynamic ad content optimization.
    • Keyword Planner - For keyword research, CPC estimates, and competition analysis.
    • Ad Extensions - For enhancing ads with callouts, site links, call, location, etc.
    • Audience Targeting - For reaching users by demographics, interests, or remarketing lists.

    Analytics & Tracking Tools

    • Google Analytics - For analyzing ad traffic, conversions, and user behavior.
    • Google Tag Manager - For managing tracking codes and conversion pixels.
    • Conversion Tracking - For measuring ad effectiveness (form submissions, calls, sales).

    Performance & Budget Management

    • Smart Bidding Strategies - Including Target CPA, ROAS, Maximize Conversions.
    • A/B Testing - For comparing ad creatives, keywords, and landing pages.
    • Quality Score Monitoring - For optimizing ad relevance and lowering CPC.

    Reporting & Optimization

    • Google Data Studio - For building visual performance dashboards.
    • Performance Planner - For forecasting campaign outcomes and budget adjustments.
Interview questions

Top Interview questions for - Google Ads Course in Chennai

Gaining skills through a Google Ads Course in Chennai is a great way to boost your digital marketing career and help businesses grow online. As you prepare for interviews, thorough preparation is key. To assist you, we’ve gathered interview questions commonly asked by top companies looking for experts in Google Ads. Reviewing these questions will boost your confidence and help you clearly showcase your advertising expertise.

Quality Score assesses ad relevance, expected click-through rate, and landing page quality. Higher scores lead to lower CPCs and improved ad rank, resulting in better ad placements and reduced campaign costs.

CPC charges per click, CPM charges per 1000 impressions, and CPA charges only when a conversion occurs. Choosing depends on campaign goals like traffic, brand awareness, or conversions.

Organize campaigns by product or service categories, create tightly themed ad groups, and use relevant keywords to improve ad relevance, Quality Score, and simplify performance tracking.

Negative keywords prevent ads from showing on irrelevant searches, saving budget and improving CTR by filtering out traffic unlikely to convert.

Set up conversion tracking by adding a tracking code snippet or linking Google Ads with Google Analytics to measure user actions like purchases or sign-ups.

Ad Rank is calculated by multiplying the maximum CPC bid by the Quality Score and adding the impact of ad extensions. It decides the ad’s position and eligibility by balancing bid amount and ad relevance.

Remarketing targets previous site visitors with tailored ads to re-engage them, boosting conversions by showing relevant messages based on past interactions.

Broad match shows ads for related searches, phrase match triggers ads for queries including the exact phrase, and exact match limits ads to the exact keyword only, controlling reach and relevance.

Regularly review search terms, refine keywords, adjust bids, improve ad copy and landing pages, use ad extensions, and exclude irrelevant traffic through negative keywords.

Ad extensions add extra info like phone numbers, locations, or site links, increasing ad visibility, improving CTR, and providing more options for users to engage.

Google Ads Course Certification

Certification Google Ads Course in chennai

Industry-Recognized Certification

Earn a certification upon course completion, validating your expertise in Google Ads and boosting your career opportunities.

Examination

Comprehensive Assessment

Demonstrate your skills through practical and theoretical exams designed to meet industry standards in Google Ads marketing.

Benefits

Career Advantage

Enhance your resume and gain a competitive edge, making you a strong candidate for digital marketing roles.

FAQ

FAQ - Google Ads Course in Chennai

Google Ads is an online advertising platform that allows businesses to create ads that appear in Google search results and other Google-affiliated platforms. It’s a powerful tool for driving targeted traffic to websites and increasing sales. AiiTE Academy’s Google Ads course teaches you how to effectively create, manage, and optimize Google Ads campaigns.

The course covers topics such as setting up Google Ads campaigns, keyword research, writing compelling ad copy, bidding strategies, ad extensions, Google Analytics integration, and performance tracking. You will also learn how to optimize ads for maximum ROI.

Absolutely! Google Ads is one of the most effective ways to reach potential customers. With businesses increasingly relying on digital advertising, expertise in Google Ads opens up opportunities in roles like PPC Specialist, Digital Marketing Manager, and SEM Analyst.

No, the Google Ads course at Aiite Academy is designed for both beginners and those with some experience in digital marketing. The curriculum starts with the fundamentals and gradually moves into advanced techniques, ensuring a smooth learning curve.

During the course, you’ll work on creating real Google Ads campaigns, optimizing ad copy, and analyzing ad performance. AiiTE Academy provides hands-on training to ensure you gain practical skills in running successful Google Ads campaigns.

The course typically takes 6-8 weeks. AiiTE Academy offers flexible schedules to accommodate both full-time and part-time learners, so you can complete the course at your own pace.

AiiTE Academy is known for its top-quality Google Ads course in Chennai, providing in-depth knowledge, personalized instruction, and placement support. You will be equipped with the skills necessary to manage and optimize Google Ads campaigns, boosting your career in digital marketing.

Yes, AiiTE Academy provides a certificate upon the successful completion of the Google Ads course, which you can showcase on your resume to enhance your career prospects.

AiiTE Academy’s Google Ads course offers practical, hands-on experience, a well-structured curriculum, and expert guidance. With live projects, industry-relevant case studies, and post-course support, you gain real-world expertise in Google Ads.

Yes, completing the Google Ads course in Chennai at AiiTE Academy will equip you with the skills to work in digital marketing roles. Google Ads knowledge is highly valued by businesses looking to improve their online presence and drive conversions.